Hi SC...
What kind of soil are you growing in? Is it pre fertilized? Is the soil rich with organic amendments? Feeding regardless of strain depends greatly on the plant's needs and if you are growing in a rich organic soil like Foxfarm Ocean Forest your WW will only require occasional light feedings to get dank results. Basically, the more nute value your soil mix has the less that you need to feed them fertilizer/nutes.
What kind of 20-20-20 fertilizer is it? That NPK will work well for vegging and for the transition to flowering stage. If you're in a relatively light nute soil mix I'd suggest giving them 1/4 to 1/3 strength nutes for the first app at around 3 weeks or a month. I like to alternate soil feedings with plain water if I'm using FoxFarm Ocean Forest out of the bag for my grow. Usually a feed, water, water, feed, water, water, etc. feeding routine works best for me.
non fertilized soil potting mix a more regular feeding routine may be needed but with WW I'd always keep each feeding on the light side and increase the frequency of nute applications rather than up the nute strength of the feedings.
I'm currently growing a new WW pheno for the first time and she leans toward her sativa genetics. I'm using a very hot organic soil and I only give my WW water and occasional carbos for the beneficials in the soil and some Liquid Karma for humic/fulvic acid...
Happy Growing!